Next time you find some weird hair in the bathroom at the airport, examine it closely.
Gillette, the popular men’s shaving and facial care brand, have taken pervasive advertising to a new low, so low in fact you’ll have to bend, squint and fight back the geebees just to see it.
With the help of super-smart science types, they’ve etched specifically designed ads, the smallest in history, onto several segments of human hair. The ads, less than 100 microns in length (or .003937 inches) are carved into each segment using an electron microscope, a piece of equipment usually reserved for such applications as cryobiology, nanometrology and, of course, electron tomography- only occasionally for shaving ads.
The hairs are currently on display in unidentified airport bathrooms and accompanied by QR codes, which not only defeat the premise, when scanned they allow a normal Magoo to view the text and ponder, if his goatee could talk, what would it say?





